business naming

Brand Ideas From Across the Sea

Looking for inspiration from other cultures and languages is a great way to find viable brand ideas for your next startup.

lean startup

What is a Lean Startup? (Part 1 of 3)

Lean Startup methodology aims to correct this common, flawed practice of starting a business. Learn how in our 3 part series.

domain extension

The King of Domains

In days gone by Elvis, Michael and Bud were the kings of rock, pop and beer. But there’s one king that still reigns supreme. He wears no costume and he can’t be bottled. But he is the modern day king of domain names and they call him: Dot-Com.

choose business name

How to Choose a Business Name, Part 11: Retention

There are scientific characteristics that make up a good business name, and these are covered in this series so you can choose a business name easily.

business name

Behind The Business Name Mattermark

We love to showcase business names that clearly are smart and easily brandable. Case in point Mattermark, a BrandBucket business name with lots of potential.

Unique Brand Name

Zomato – A Unique Brand Name

Zomato made headlines when they acquired Urbanspoon, but their unique brand name definitely played a role in elevating their success in USA and Canada.

Company Rebranding

Company Rebranding of Envato

Envato came to BrandBucket in 2008, looking for a new name. Read on to see how a company managed to rebrand and build upon its product base so successfully.

Brands Are People Too

Brands Are People Too

Names often make great brands and domain names primarily because they’re short and easy for consumers to remember and spell. Will your name work?

Great Domain Name

Eight Reasons Your Startup Deserves a Great Domain Name

Wondering if the name is worth the trouble? Here are 8 reasons to spend your time and money on a great domain name for your startup.

how to choose a business name

How to Choose a Business Name, Part 10: Real Words and Expressions

Using real words and common expressions in business naming. How to choose a business name that others already relate to.